Combine data from Mapp email marketing with econda web analysis and generate knowledge about your email campaigns.
You are using Mapp for your email marketing. Furthermore, you need to have econda Analytics Platinum. The Mailing Performance plug-in has to be ordered separately. Activation and maintenance are available for a charge. Mapp may have additional prerequisites and charge further cost.
Mapp is the result of the unification of two major powerhouses in the digital marketing sphere BlueHornet and Teradata Marketing Applications.