Rich Media

• Immediate feedback within econda Analytics
• Supports video and audio format
• Collects interactions with media
• Pre-defined engagement analyses
• User-centric analyses in econda Centricity

The econda Rich Media plug-in is available for econda Analytics Platinum users. The plug-in has to be ordered separately. Setup costs and ongoing maintenance costs will be incurred.

Product videos and video ads have become integral parts of a successful marketing strategy. Videos attract more attention to your online shop or website, they emotionalize and are easy to use. This plug-in allows you to keep track of your video marketing activities - directly within econda Analytics. Have your say on which clips come across the best or which video clips are watched most frequently.